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Marketing Vs Sales

Marketing Vs. Sales – The Two Important Components

Marketing and sales are frequently used interchangeably. They are, however, two very distinct parts of every organization. Marketing, in general, refers to commercial activities aimed at informing potential customers about a brand and its products. Sales, on the other hand, encompasses efforts aimed at converting prospects and leads into purchasers

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Facebook Ads

Facebook Ads Part 3 – Targeting

Facebook is used by a large section of the world’s population. To be more precise, there are 2.89 billion users. It’s the ideal business opportunity to have so many people in one spot. This means that businesses can use Facebook to reach out to potential customers. However, there is a

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facebook ad

Facebook Ads Part 2 – The Creative

The Facebook ad creative refers to the advertisement as it appears to users in different digital channels such as live broadcasts, social media, websites, and applications. The ad creative can be in any media, including video, image, gif, and others. With this in mind, there are many various types of

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Facebook Ads

How to Create Facebook Ads Part 1 – The Campaign

Facebook can be a great way to get leads for your business. If you’re not using Facebook advertisements yet, you’re losing out on a lot of great opportunities. Some businesses are hesitant to use Facebook ads because they believe it is a difficult process. And, to be honest, nothing could

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4 Main Mistakes to Avoid in Your Marketing Campaigns

4 Main Errors to Avoid in Your Marketing Campaigns

While many people consider sales to be the backbone of any business, the truth is that if your marketing isn’t up to par, your sales will suffer. One of the most exciting activities for any business is developing and implementing a successful marketing campaign. Its primary benefit is that it

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